by | Mar 14, 2017 | Press Release
Mar 14, 2017 • 8:45 am EDT
Global Leader in Performance Footwear Announces Extension as Title Sponsor of the Skechers Performance Los Angeles Marathon
LOS ANGELES–(BUSINESS WIRE)– Skechers Performance™, a division of SKECHERS USA, Inc. (NYSE:SKX), and Conqur Endurance Group, the organizer of the Skechers Performance Los Angeles Marathon, are pleased to announce a multi-year partnership extension of Skechers Performance’s title sponsorship of the Los Angeles Marathon. Last year marked the inaugural year of Skechers Performance’s title sponsorship.
The limited edition, Skechers GOrun Forza 2. Part of the 2017 Skechers Performance Los Angeles Marathon Official Race Merchandise. (Photo: Business Wire)
As the title sponsor, Skechers Performance – a Los Angeles-based company – will continue integrated marketing and communications programming to increase the footwear and apparel company’s visibility in the months leading up to and during race weekend, as well as amplify the brand along the course. Skechers Performance will also continue to maintain a strong footprint at the Health & Fitness EXPO, located at the Los Angeles Convention Center, taking place Friday, March 17th and Saturday, March 18th. The expanded booth space will allow Skechers Performance to display award-winning footwear styles as well as increase apparel and accessory offerings.
“We are proud to remain the title sponsor of the Los Angeles Marathon, especially since it is our local race and held in this incredible city, where we started Skechers back in 1992,” said Michael Greenberg, president, Skechers USA, Inc. “This year we are celebrating our 25-year milestone as an award-winning, global company headquartered in L.A., and being the title sponsor is one exciting example demonstrating the growth and success of the Company over the years.”
“As a global footwear brand with an ever-expanding reach, Skechers Performance is an ideal partner and we are equally thrilled to have them extend their title sponsorship with us,” said Tracey Russell, Chief Executive of Conqur Endurance Group. “Skechers Performance has shown a deep commitment to the participant experience through unmatched runner engagement, customized award-winning products and globally-integrated marketing and communications initiatives. The company’s reach and marketing acumen have been a tremendous support as we continue to increase our promotional activities worldwide.”
“Extending our partnership as the title sponsor of the Los Angeles Marathon demonstrates our dedication to the Los Angeles community and runners of all levels, from beginners in the sport to elite athletes such as those we sponsor,” said Rick Higgins, SVP, Merchandising/Marketing, Skechers Performance. “Our inaugural year was extremely rewarding and we continue to build on the success as we introduce new programs such as GORUNLA. We look forward to continuing to inspire race participants from around the world to meet and exceed their goals year-after-year.”
Excitement leading up to the race is mounting as Skechers Performance gears up to host over 60 runners from 35 countries as part of the brand’s 2017 GORUNLA campaign—a global marketing initiative that offers Skechers’ international partners the opportunity to partake in the marathon with a VIP experience. Additionally, the Company is proud to welcome back Skechers Performance elite athlete and the 2016 Skechers Performance Los Angeles Marathon defending champion—Weldon Kirui. Kirui won last year’s race with a time of 2:13:07 and broke the tape wearing the Skechers GOmeb Speed 3 – 2016™ shoes. The field for the 2017 race will also include Skechers Performance elite athletes Jose Madera, who placed seventh at last year’s race, Olympian Kavita Tungar, and American long-distance runner, Heather Lieburg.
The Skechers Performance Los Angeles Marathon will take place on Sunday, March 19, 2017. Registration is open and will remain open until March 15th. For more information and to register, visit www.lamarathon.com.
To learn more about Skechers Performance visit www.GOSkechers.com or follow on Facebook (facebook.com/SkechersPerformance), Twitter (twitter.com/skechersGO) and Instagram (instagram.com/skechersperformance).
For more information and interview opportunities please contact Jolene Abbott at 310.318.3100, x4839, [email protected] or Molly Biddiscombe at 212.796.9826, [email protected].
ABOUT SKECHERS USA, INC.
SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and markets a diverse range of lifestyle footwear for men, women and children, as well as performance footwear for men and women. SKECHERS footwear is available in the United States and over 160 countries and territories worldwide via department and specialty stores, more than 2,012 SKECHERS Company-owned and third-party-owned retail stores, and the Company’s e-commerce websites. The Company manages its international business through a network of global distributors, joint venture partners in Asia and the Middle East, and wholly-owned subsidiaries in Canada, Japan, throughout Europe and Latin America. For more information, please visit skechers.com and follow us on Facebook (facebook.com/SKECHERS) and Twitter (twitter.com/SKECHERSUSA).
This announcement contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, without limitation, the Company’s future domestic and international growth, financial results and operations including expected net sales and earnings, its development of new products, future demand for its products, its planned domestic and international expansion and opening of new stores, and advertising and marketing initiatives. Forward-looking statements can be identified by the use of forward-looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international economic, political and market conditions including the uncertainty of sustained recovery in Europe; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers; decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers, especially in the highly competitive performance footwear market; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in the Company’s annual report on Form 10-K for the year ended December 31, 2016. The risks included here are not exhaustive. The Company operates in a very competitive and rapidly changing environment. New risks emerge from time to time and the companies cannot predict all such risk factors, nor can the companies assess the impact of all such risk factors on their respective businesses or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.
About Conqur Endurance Group
Conqur Endurance Group, a subsidiary of McCourt LP, creates world-class experiences that ignite passion in athletes and connect communities through the transformative power of sport. The Skechers Performance Los Angeles Marathon is among the largest marathons in the country with more than 24,000 participants, thousands of volunteers and hundreds of thousands of spectators. The “Stadium to the Sea” course, starting at Dodger Stadium and finishing near the Santa Monica Pier, is one of the most scenic in the world, taking runners on a tour of Los Angeles past every major landmark. In addition to the marquee event, Conqur Endurance Group produces the Santa Monica Classic 5K/10K, the LA BIG 5K and recently added the Pasadena Half Marathon & 5K at the Rose Bowl. For more information, please visit www.goconqur.com.
SKECHERS USA, Inc.
Jolene Abbott
310.318.3100 x4839
[email protected]
or
Molly Biddiscombe
212.796.9826
[email protected]
by | Mar 8, 2017 | Press Release
Mar 8, 2017 • 8:45 am EST
Andrade Tees Up Another Multi-year Contract With Skechers Performance
MANHATTAN BEACH, Calif.–(BUSINESS WIRE)– Skechers Performance™—a division of Skechers USA, Inc. (NYSE:SKX)—today announced the 5-year contract extension with GO GOLF®brand ambassador and PGA Pro, Billy Andrade. Andrade has been a part of the GO GOLFpro team since the global footwear company debuted its line of performance golf footwear and apparel.
Skechers Performance GO GOLF brand ambassador and PGA Pro, Billy Andrade, wearing the GO GOLF Elite 2. (Photo: Business Wire)
A Bristol, Rhode Island native, Andrade first came on to the professional golf scene in 1987 after helping to lead his Wake Forest University Demon Deacons to victory in the 1986 NCAA Championship. Andrade represented the U.S. in the 1987 Walkers Cup and has won 4 tour titles since going pro. Currently playing on the Champions tour, where he’s banked three tour titles, Andrade is ranked number 13 on the Charles Schwab Cup, and has been featured in the Top 50 Official World Golf ranking.
“Since day one, Billy has been a great asset as we’ve grown the golf division,” said Rick Higgins, Skechers Performance Senior Vice President of Merchandising and Marketing. “He’s been fantastic to work with and we are thrilled to have him on our golf pro team as we continue to drive the brand’s success.”
As Skechers Performance enters its fifth year with Skechers GO GOLF, the product line continues its rise to prominence on the global golf stage, alongside an impressive roster of world-class golf champions who serve with Andrade as ambassadors for the brand. At the January PGA Merchandise Show in the Orlando, Skechers Performance debuted the new 2017 GO GOLF line, with Andrade making an appearance to sign autographs and meet fans. Skechers Performance also premiered the new GO GOLF advertising campaign, which featured Billy Andrade along with Matt Kuchar, Wesley Bryan, Russell Knox, Ashlan Ramsey, Belén Mozo and Brooke Henderson, in various comedic settings. To view the new TV commercial click here.
“I love the GO GOLF product and working with the Skechers Performance team has been a fun and creative collaboration,” said Billy Andrade. “We have a great partnership and it’s impressive to see how quickly the GO GOLF line has grown. The product really does speak for itself—these are the most comfortable golf shoes I’ve ever played in and they help keep me at the top of my game.”
Skechers Performance GO GOLF footwear is known for its high-functioning, lightweight designs, high-quality comfort, shock-absorbing midsole and superb stability. Other styles in the Skechers Performance lineup include running, walking, and training footwear. The GO GOLF branded apparel line offers athletes both comfort and freedom of movement, with moisture-wicking fabric technology and a variety of colors and styles to choose from. The 2017 spring line of Skechers GO GOLF® footwear and apparel is now available online at GOSkechers.com, in Skechers retail stores and select retail partners.
Learn more about Skechers Performance™ at GOSkechers.com and follow us on Facebook (facebook.com/SkechersPerformance), Twitter (twitter.com/skechersGO) and Instagram (instagram.com/SkechersPerformance).
For more information and/or images please contact Jolene Abbott at 310.318.3100 x4839 or [email protected].
ABOUT SKECHERS USA, INC.
SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and markets a diverse range of lifestyle footwear for men, women and children, as well as performance footwear for men and women. SKECHERS footwear is available in the United States and over 160 countries and territories worldwide via department and specialty stores, more than 2,012 SKECHERS Company-owned and third-party-owned retail stores, and the Company’s e-commerce websites. The Company manages its international business through a network of global distributors, joint venture partners in Asia and the Middle East, and wholly-owned subsidiaries in Canada, Japan, throughout Europe and Latin America. For more information, please visit skechers.com and follow us on Facebook (facebook.com/SKECHERS) and Twitter (twitter.com/SKECHERSUSA).
This announcement contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, without limitation, the Company’s future domestic and international growth, financial results and operations including expected net sales and earnings, its development of new products, future demand for its products, its planned domestic and international expansion and opening of new stores, and advertising and marketing initiatives. Forward-looking statements can be identified by the use of forward-looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international economic, political and market conditions including the uncertainty of sustained recovery in Europe; entry into the highly competitive performance footwear market; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers; decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in the Company’s annual report on Form 10-K for the year ended December 31, 2016. The risks included here are not exhaustive. The Company operates in a very competitive and rapidly changing environment. New risks emerge from time to time and the companies cannot predict all such risk factors, nor can the companies assess the impact of all such risk factors on their respective businesses or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.
SKECHERS USA, Inc.
Jolene Abbott, 310-318-3100 x 4839
[email protected]
by | Mar 2, 2017 | Press Release
Mar 2, 2017 • 9:00 am EST
MANHATTAN BEACH, Calif.–(BUSINESS WIRE)– SKECHERS USA, Inc. (NYSE:SKX) today announced that the SKECHERS KIDS collection has been recognized with a design excellence award in the Children’s category from trade publication Footwear Plus. This marks the Company’s ninth overall Plus Award for footwear design excellence and the third for SKECHERS KIDS.
Created by Footwear Plus and co-sponsored by the Fashion Footwear Association of New York (FFANY), the 18th Annual Plus Awards were nominated and voted on by thousands of footwear retailers and consumers nationwide in recognition of the industry’s most compelling product offerings.
“It’s a great honor for the entire team at SKECHERS to receive the Plus Award from Footwear Plus recognizing the excellence of our SKECHERS KIDS collection,” said SKECHERS president Michael Greenberg.“We’re exceptionally proud of our boys’ and girls’ product and some of our latest innovations are currently found in the Kids’ collection in our lighted footwear. We’re delivering great product for every age from toddlers to tweens with fun, bright and lightweight designs that kids everywhere love for school and play. And the collection is strong not only in the United States but around the globe as well—we can’t wait to build on this with amazing product coming later this year for back-to-school.”
“Congratulations to Skechers on winning the Plus Award for design excellence in the children’s category,” noted Greg Dutter, editorial director of Footwear Plus magazine. “Skechers’ extensive collection spans a broad range of boys and girls styles that feature lights, colors and creative concepts that grab the attention of kids while the quality constructions and proven comfort features appeal to parents. It’s a winning formula in children’s footwear design.”
Previous Footwear Plus honors for SKECHERS include the Company of the Year Award in 2005, 2006, 2008, 2009, 2010, 2014 and 2015, and Plus Awards for Design Excellence in 2000 for Young Women’s Fashion; in 2001 for Women’s Streetwear; in 2005 and 2006 for Men’s Streetwear; in 2002 for Kids’ Fashion, in 2013 for the Running and Children’s categories, and in 2015 for Athleisure.
SKECHERS offers two distinct footwear categories: a lifestyle division which includes comfort-focused, trend-right product for men and women plus this year’s Plus Award-winning Kids’ collection, and the Skechers Performance Division which offers Skechers GOrun and Skechers GOwalk footwear.
About SKECHERS USA, Inc.
SKECHERS USA, Inc. (NYSE:SKX), based in Manhattan Beach, California, designs, develops and markets a diverse range of lifestyle footwear for men, women and children, as well as performance footwear for men and women. SKECHERS footwear is available in the United States and over 160 countries and territories worldwide via department and specialty stores, more than 2,012 SKECHERS Company-owned and third-party-owned retail stores, and the Company’s e-commerce websites. The Company manages its international business through a network of global distributors, joint venture partners in Asia and the Middle East, and wholly-owned subsidiaries in Canada, Japan, throughout Europe and Latin America. For more information, please visit skechers.com and follow us on Facebook (facebook.com/SKECHERS) and Twitter (twitter.com/SKECHERSUSA).
This announcement contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, without limitation, the Company’s future domestic and international growth, financial results and operations including expected net sales and earnings, its development of new products, future demand for its products, its planned domestic and international expansion and opening of new stores, and advertising and marketing initiatives. Forward-looking statements can be identified by the use of forward-looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international economic, political and market conditions including the uncertainty of sustained recovery in Europe; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers; decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers, especially in the highly competitive performance footwear market; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in the Company’s annual report on Form 10-K for the year ended December 31, 2016. The risks included here are not exhaustive. The Company operates in a very competitive and rapidly changing environment. New risks emerge from time to time and the companies cannot predict all such risk factors, nor can the companies assess the impact of all such risk factors on their respective businesses or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.
SKECHERS USA, Inc.
Jennifer Clay, 310-937-1326
by | Mar 1, 2017 | Press Release
Mar 1, 2017 • 8:45 am EST
Skechers Performance Hosts Over 60 Runners from Around the Globe to Experience the Iconic “Stadium to the Sea” Course
MANHATTAN BEACH, Calif.–(BUSINESS WIRE)– Skechers Performance™, a division of SKECHERS USA, Inc. (NYSE:SKX), returns as the title sponsor of the Los Angeles Marathon with new activations and a footwear and apparel collection that encapsulates the city. This year, Skechers Performance launched Road to Los Angeles—a global marketing initiative that offered Skechers international partners the opportunity to partake in the marathon with a VIP experience. The response was fantastic. In total, Skechers Performance will host over 60 runners from 35 countries to race the iconic “Stadium to the Sea” course.
The limited edition Skechers GOmeb Razor. Part of the official 2017 Skechers Performance Los Angeles Marathon footwear collection. (Photo: Business Wire)
Road to Los Angeles was created in order to further global awareness of the Skechers Performance Los Angeles Marathon and bring brand-awareness to consumers in Skechers’ international markets. The team includes seasoned athletes such as: Kavita Tungar, who holds the current 10K national record in India; first time marathoners Sophie Geoffrion and Chloe Rochette from Canada who own a health and wellness company called Happy Fitness; as well as media personalities and icons including Zarelda Goh, Editor of Shape magazine in Singapore; Gerald Anderson, actor, producer and triathlete from the Philippines and Chan Kwok Keung, who is known for popularizing trail running in Hong Kong and has taught over 3,000 students in the past 20 years – free of charge.Skechers Performance is capturing the runners’ journeys as they train for the marathon on SkechersGOrunLA.com and via each runners’ social channels using the hashtag, #GORUNLA.
“Our inaugural title sponsorship of the 2016 Los Angeles Marathon was extremely successful, and this year, we wanted to build on our record-setting international growth by creating an experience for as many international partners as possible,” said Rick Higgins, SVP, Merchandising/Marketing, Skechers Performance. “As a global brand, the Road to Los Angeles campaign is bringing together not only the Skechers international community, but also the running community, with one remarkable race experience here in Los Angeles. Watching people from all different walks of life and various running experience levels train for the marathon has been exciting—they really have embraced the DNA of the Skechers Performance brand.”
Furthermore, Skechers Performance will debut the official race merchandise—including the limited edition footwear and apparel—on Skechers.com on March 1, 2017. The Los Angeles collection consists of top styles from the spring 2017 footwear line including the award-winning Skechers GOmeb Razor, the Skechers GOrun Ride 6, and the Skechers GOrun Forza 2.
Skechers Performance is also launching an additional style in a very limited release, which will only be available at the Skechers Performance official race merchandise booth – the GOrun Forza 2 OMG model. This style has a bold “Los Angeles” graphic across the shoe from heel to toe.
Finally, Skechers Performance will have an expanded official race apparel collection including technical run shorts, leggings and tops, as well as casual tee shirts and run accessories including run belts, hats and water bottles. All Skechers Performance official race merchandise will be available at the Skechers Performance Los Angeles Marathon Expo, which is open to the public at the Los Angeles Convention Center March 17th and 18th 2017. Limited edition items will also be available for purchase online at Skechers.com and at select Skechers retail stores.
To follow the Skechers Performance Los Angeles Marathon runners and read more about their journey visit SkechersGOrunLA.com.
To learn more about Skechers Performance visit GOSkechers.com and follow us on Facebook (facebook.com/SkechersPerformance), Twitter (twitter.com/skechersGO) and Instagram (instagram.com/SkechersPerformance).
For more information and/or images please contact Jolene Abbott at 310.318.3100 x4839 or [email protected].
ABOUT SKECHERS USA, INC.
SKECHERS USA, Inc. (NYSE:SKX), based in Manhattan Beach, California, designs, develops and markets a diverse range of lifestyle footwear for men, women and children, as well as performance footwear for men and women. SKECHERS footwear is available in the United States and over 160 countries and territories worldwide via department and specialty stores, more than 2,012 SKECHERS Company-owned and third-party-owned retail stores, and the Company’s e-commerce websites. The Company manages its international business through a network of global distributors, joint venture partners in Asia and the Middle East, and wholly-owned subsidiaries in Canada, Japan, throughout Europe and Latin America. For more information, please visit skechers.com and follow us on Facebook (facebook.com/SKECHERS) and Twitter (twitter.com/SKECHERSUSA).
This announcement contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, without limitation, the Company’s future domestic and international growth, financial results and operations including expected net sales and earnings, its development of new products, future demand for its products, its planned domestic and international expansion and opening of new stores, and advertising and marketing initiatives. Forward-looking statements can be identified by the use of forward-looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international economic, political and market conditions including the uncertainty of sustained recovery in Europe; entry into the highly competitive performance footwear market; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers; decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in the Company’s annual report on Form 10-K for the year ended December 31, 2016. The risks included here are not exhaustive. The Company operates in a very competitive and rapidly changing environment. New risks emerge from time to time and the companies cannot predict all such risk factors, nor can the companies assess the impact of all such risk factors on their respective businesses or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.
About Conqur Endurance Group
Conqur Endurance Group, a subsidiary of McCourt LP, creates world-class experiences that ignite passion in athletes and connect communities through the transformative power of sport. The Skechers Performance Los Angeles Marathon is among the largest marathons in the country with more than 25,000 participants, thousands of volunteers and hundreds of thousands of spectators. The “Stadium to the Sea” course, starting at Dodger Stadium and finishing near the Santa Monica Pier, is one of the most scenic in the world, taking runners on a tour of Los Angeles past every major landmark. In addition to the marquee event, Conqur Endurance Group produces the Santa Monica Classic 5K/10K, the LA BIG 5K and recently added the Pasadena Half Marathon & 5K at the Rose Bowl, with the inaugural event slated for January 22, 2017. For more information, please visit www.goconqur.com.
SKECHERS USA, Inc.
Jolene Abbott, 310-318-3100 x4839
[email protected]
by | Feb 22, 2017 | Press Release
Feb 22, 2017 • 4:00 am EST
LONDON–(BUSINESS WIRE)– SKECHERS USA, Inc. (NYSE:SKX) today announced that the Company has been named Brand of the Year for the third year in a row at the 2017 Footwear Industry Awards. SKECHERS was also highly commended in the Ladies Footwear Brand and Comfort/Wellness Brand of the Year category.
“It’s officially a three-peat! We are thrilled to be honored with Brand of the Year from the Footwear Industry Awards three years running,” said Peter Youell, Managing Director of SKECHERS U.K. and Ireland. “This award continues to be a testament to the growing appeal of SKECHERS and its product to consumers across the U.K. and Ireland, who have become loyal fans of the brand. Of course this award wouldn’t be possible without the ongoing support from our retail partners; together, we have elevated Skechers in their stores, making it an in-demand lifestyle and fashion footwear brand.”
“This past year has been a banner year for our brand – a new annual sales record of $3.56 billion, incredible new product and marketing, and global growth,” added Marvin Bernstein, managing partner of SKECHERS S.à.r.l. “Now in our 25th year, we’ve revamped our footwear lines to include more youthful, trend-forward styles, and have amplified our hugely successful comfort offering. We’re thrilled that the Footwear Industry Awards continues to applaud our dual “inside/out” approach to product for today’s consumer – and look forward to building on our style and comfort innovations for years to come.”
The prestigious annual awards event was held on Sunday, February 19,during the Moda Footwear Show and was organized by Datateam Business Media with the support of the British Footwear Association (BFA), Independent Footwear Retailers Association (IFRA), The Society of Shoe Fitters and Footwear Today.
SKECHERS offers two distinct footwear categories: a lifestyle division which offers comfort-focused, trend-right product for men, women and kids, and the Skechers Performance Division for elite athletes and sports enthusiasts.
Celebrity product endorsees for Skechers’ collections include multi-platinum recording artist Meghan Trainor, actor Rob Lowe, actress Kelly Brook, and boxing great Sugar Ray Leonard. The Company’s Skechers Performance Division ambassadors include elite marathon champion and Boston Marathon winner Meb and English television presenter Charlie Webster, who ran at the Skechers Performance Los Angeles Marathon; as well as a team of pro golfers that include Scotland’s Colin Montgomerie.
About SKECHERS USA, Inc.
SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and markets a diverse range of lifestyle footwear for men, women and children, as well as performance footwear for men and women. SKECHERS footwear is available in the United States and over 160 countries and territories worldwide via department and specialty stores, more than 2,012 SKECHERS Company-owned and third-party-owned retail stores, and the Company’s e-commerce websites. The Company manages its international business through a network of global distributors, joint venture partners in Asia and the Middle East, and wholly-owned subsidiaries in Canada, Japan, throughout Europe and Latin America. For more information, please visit skechers.com and follow us on Facebook (facebook.com/SKECHERS) and Twitter (twitter.com/SKECHERSUSA).
This announcement contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, without limitation, the Company’s future domestic and international growth, financial results and operations including expected net sales and earnings, its development of new products, future demand for its products, its planned domestic and international expansion and opening of new stores and advertising and marketing initiatives. Forward-looking statements can be identified by the use of forward-looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international economic, political and market conditions including the uncertainty of sustained recovery in Europe; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers; decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers, especially in the highly competitive performance footwear market; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in the Company’s annual report on Form 10-K for the year ended December 31, 2015 and its quarterly report on Form 10-Q for the three months ended September 30, 2016. The risks included here are not exhaustive. The Company operates in a very competitive and rapidly changing environment. New risks emerge from time to time and the companies cannot predict all such risk factors, nor can the companies assess the impact of all such risk factors on their respective businesses or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.
UK Contact:
Nicola Zachariades
SKECHERS UK/Ireland
Tel: 01707655955
[email protected]
or
Global Contact:
Jennifer Clay
SKECHERS USA, Inc.
Tel: 310-937-1326
by | Feb 21, 2017 | Press Release
Feb 21, 2017 • 9:00 am EST
The Iconic Actor Returns for new Men’s Footwear Campaign
MANHATTAN BEACH, Calif.–(BUSINESS WIRE)– Rob Lowe is back in SKECHERS after a fifteen-year hiatus! The footwear Company today announced that the legendary film and television actor will return to the brand for a new SKECHERS men’s footwear marketing campaign set to launch in Spring 2017.
Rob Lowe on set for his new SKECHERS campaign. (Photo: Business Wire)
“Rob helped us introduce our dress casual collection to the world in 2001 and today his appeal crosses the many generations who wear our footwear—so he was a perfect fit then and he makes perfect sense for SKECHERS again now,” said Michael Greenberg, president of SKECHERS. “Rob is extremely talented and loved by fans everywhere, so it’s a thrill to be working with him again. We know he’ll be a great face for our comfortable and stylish men’s footwear collections—and amazingly it’s like he hasn’t aged a day since his initial SKECHERS campaign!”
“It seems like yesterday when I first posed for a photographer wearing SKECHERS. They were good looking shoes then, but I don’t remember them being so comfortable,” added Rob Lowe. “We have a really fun concept about how comfort fits into my day that I think people will love, and it’s exciting that we’re now doing something bigger with a full global campaign that includes a television commercial.”
Mr. Lowe last appeared in a SKECHERS campaign in 2001 as part of a series of print ads that also featured fellow “brat pack” era actors Robert Downey Jr. and Matt Dillon. After becoming a household name following appearances in The Outsiders and St. Elmo’s Fire, Lowe’s career has crossed genres and mediums with special acclaim for his portrayal of Sam Seaborn on The West Wing as well as more recent roles in Behind the Candelabra and The Grinder. In Fall 2016, he joined the cast of CBS’ drama series Code Black for its second season.
Current SKECHERS men’s campaigns feature Joe Montana, Howie Long and Sugar Ray Leonard. And previous endorsees have included iconic drummer Ringo Starr and sports stars Joe Namath, Tommy Lasorda, Mariano Rivera, Pete Rose, Mark Cuban, Karl Malone, Kareem Abdul-Jabbar, Rick Fox and Wayne Gretzky.
SKECHERS lifestyle footwear collections for men span a wide array of trend-right casual and sport styles featuring innovations such as SKECHERS Air-Cooled Memory Foam for long-lasting comfort. Styles from the SKECHERS men’s collection are available in SKECHERS retail stores as well as department stores and footwear retailers around the globe.
About SKECHERS USA, Inc.
SKECHERS USA, Inc. (NYSE:SKX), based in Manhattan Beach, California, designs, develops and markets a diverse range of lifestyle footwear for men, women and children, as well as performance footwear for men and women. SKECHERS footwear is available in the United States and over 160 countries and territories worldwide via department and specialty stores, more than 2,012 SKECHERS Company-owned and third-party-owned retail stores, and the Company’s e-commerce websites. The Company manages its international business through a network of global distributors, joint venture partners in Asia and the Middle East, and wholly-owned subsidiaries in Canada, Japan, throughout Europe and Latin America. For more information, please visit skechers.com and follow us on Facebook (facebook.com/SKECHERS) and Twitter (twitter.com/SKECHERSUSA).
This announcement contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, without limitation, the Company’s future domestic and international growth, financial results and operations including expected net sales and earnings, its development of new products, future demand for its products, its planned domestic and international expansion and opening of new stores and advertising and marketing initiatives. Forward-looking statements can be identified by the use of forward-looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international economic, political and market conditions including the uncertainty of sustained recovery in Europe; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers; decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers, especially in the highly competitive performance footwear market; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in the Company’s annual report on Form 10-K for the year ended December 31, 2015 and its quarterly report on Form 10-Q for the three months ended September 30, 2016. The risks included here are not exhaustive. The Company operates in a very competitive and rapidly changing environment. New risks emerge from time to time and the companies cannot predict all such risk factors, nor can the companies assess the impact of all such risk factors on their respective businesses or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.
SKECHERS USA, Inc.
Jennifer Clay, 310-937-1326
