by Pei Pei Chu | Mar 24, 2026 | Press Release
Competing in Skechers Golf Footwear and Performance Apparel, Fitzpatrick Closed with a Tournament-winning Performance at Innisbrook Resort.
Matt Fitzpatrick, competing in Skechers Blade GF golf shoes and Performance Apparel, wins the Valspar Championship at Innisbrook Resort in Florida. Photo Credit: Getty Images/Julio Aguilar
LOS ANGELES – March 24, 2026 – Elite golfer and Skechers athlete Matt Fitzpatrick captured his third career PGA Tour victory at the Valspar Championship on the Copperhead Course at Innisbrook Resort in Florida. Competing in Skechers Blade GF golf shoes and Skechers Performance apparel, Fitzpatrick captured the title against a competitive field. With an exciting single-stroke victory at the end marked by his first-ever birdie on the legendary 18th hole, Fitzpatrick marked another career milestone while showcasing the performance and comfort of Skechers Golf on one the Tour’s most challenging courses.
“It felt incredible to secure my third PGA Tour win at the Valspar Championship,” said Matt Fitzpatrick. “The Copperhead Course is a true challenge, so staying comfortable and focused is essential. The support and comfort provided by my Skechers Golf shoes and apparel made a real difference, helping me maintain my concentration and perform at my best throughout the tournament.”
“It’s been an exciting month for Matt Fitzpatrick, and winning the Valspar Championship tournament is a true reflection of his talent and determination,” said Michael Greenberg, president of Skechers. “Being part of his journey this season is an honor for the Company and inspiring for the design team as they achieve new heights and innovations in our Skechers Golf footwear. Matt’s win underscores how Skechers delivers our signature comfort that performs which helps elevate any golfer’s game, no matter where they play.”
After a successful amateur career, Fitzpatrick turned pro at the age of 19. The English native earned his first professional victory in 2015 at the British Masters at Woburn Golf Club. The following year, he was selected for the Ryder Cup European team and went on to win the 2016 DP World Tour Championship. Since his professional debut, Fitzpatrick has achieved 11 wins on the European Tour, including his most recent victory at the 2025 DP World Tour Championship. He now holds three PGA Tour wins, highlighted by his first major championship title in June 2022 at the U.S. Open and his latest triumph at the 2026 Valspar Championship. Fitzpatrick also played a key role in the 2025 Ryder Cup, contributing to Team Europe’s success.
In 2022, Fitzpatrick joined the roster of Skechers Golf pros that now includes Brooke Henderson, Bernhard Langer, and Max Greyserman—all wearing Skechers Golf footwear on tour. Football analyst and former quarterback Tony Romo also serves as a brand ambassador, wearing Skechers Golf footwear on the course and appearing in the brand’s marketing campaigns.
Known for its lightweight, high-quality, stable, and comfortable designs, Skechers Golf has achieved prominence within the golf category alongside the brand’s award-winning running, soccer, basketball, and pickleball/padel collections. Select styles from The Comfort Technology Company® include signature innovations such as Skechers Hands Free Slip-ins®, Skechers Arch Fit®, ULTRA GO® and Hyper Burst® cushioning. Beyond golf, Skechers offers performance footwear for elite and casual athletes in running, soccer, basketball, pickleball/padel and cricket.
Skechers Golf footwear is available at Skechers retail stores, skechers.com, and select retail partners, including specialty golf pro shops.
About SKECHERS U.S.A., Inc.
Skechers, The Comfort Technology Company® based in Southern California, designs, develops and markets a diverse range of lifestyle and performance footwear, apparel and accessories for men, women and children. The Company’s collections are available in 180 countries and territories through department and specialty stores, and direct to consumers through skechers.com and approximately 5,300 Skechers retail stores. A Fortune 500® company, Skechers manages its international business through a network of wholly-owned subsidiaries, joint venture partners, and distributors. For more information, please visit about.skechers.com and follow us on Facebook, Instagram and TikTok.
Media Contact:
Jennifer Clay
SKECHERS U.S.A., Inc.
[email protected]
by Pei Pei Chu | Mar 12, 2026 | Press Release
The BarraShopping location showcases the brand’s award-winning lifestyle and performance footwear
Skechers expands its retail presence in Brazil with a new store at BarraShopping in Rio de Janeiro.
SÃO PAULO – March 12, 2026 – Skechers, the third-largest footwear brand in the world, has opened its first retail destination in Rio de Janeiro at BarraShopping, the country’s largest retail and services complex. The new concept store marks the Company’s ninth Skechers-branded location in Brazil and its second company-owned as the global brand focuses on delivering its comfort technologies to Brazilians through impactful direct-to-consumer channels.
Previously available in Brazil through partners via third-party partners, Skechers recently launched its new elevated retail initiative in January with its first company-owned location in São Paulo at Só Marcas Outlet, one of the state’s most traditional destinations for sporting goods.
“With 5,300 stores globally, Skechers has a strategic and solid footprint across six continents,” said Michael Greenberg, president of Skechers. “In Brazil where we have nine Skechers stores—including our just-opened concept store in BarraShopping and São Paulo outlet location—we see much opportunity to bring our comfort technologies to the Brazilian people. We plan to continue investing in Brazil by strategically opening more Skechers stores in key cities, launching an ecommerce platform, securing additional shelf space with third-party partners, and delivering a wider offering of our diverse footwear range, including Skechers Slip-ins technology. This new chapter will connect, inspire and outfit Brazilians in our many innovations.”
The new Skechers store offers the brand’s extensive global portfolio of footwear, apparel and accessories, including its popular Skechers Hands Free Slip-ins® designs, comfort technologies and Skechers Performance products for every skill level.
“Our BarraShopping opening represents an important milestone for Skechers in Brazil, strengthening our relationship with Brazilian consumers and increasing our brand’s presence and visibility in the national market,” said Sabrina Mônaco, country manager of Skechers Brazil. “Our ideal location at such a significant complex for Rio de Janeiro and for Brazil as a whole allows us to be even closer to our audience and reinforce our DNA of comfort, technology, quality and innovation at an affordable price.”
Globally recognized for its extensive lifestyle and performance portfolio, Skechers will showcase some of its most advanced products in Brazil at the new store. The 185-square-meter destination offers a diverse lifestyle and performance range, including casual, sport and walking shoes, sandals, and adventure, running, basketball, football, pickleball, work and children’s categories.
Skechers’ extensive portfolio is enhanced by its comfort innovations and performance products designed for all walks of life—including Skechers Hands Free Slip-ins®, Massage Fit®, Arch Fit®, Max Cushioning®, Hyper Burst®, Performance FitKnit®, Air-Cooled Memory Foam®, Relaxed Fit® and Stretch Fit® technologies.
Consumers can visit Skechers’ new BarraShopping concept store at Avenida das Américas, 4,666 – Barra da Tijuca in Rio de Janeiro; Só Marcas Outlet destination at Guarulhos in the São Paulo area; and additional locations in Campinas, Foz do Iguaçu, Recife, Ribeirão Preto and
São José do Rio Preto—as well as explore the brand’s collections and comfort technologies at br.skechers.com.
About Skechers do Brasil Calçados LTDA and Skechers U.S.A., Inc.
Skechers do Brasil Calçados LTDA is a subsidiary of Skechers U.S.A., Inc., The Comfort Technology Company® based in Southern California. Skechers designs, develops and markets a diverse range of lifestyle and performance footwear, apparel and accessories for men, women and children. The Company’s collections are available in 180 countries and territories through department and specialty stores, and direct to consumers through skechers.com and approximately 5,300 Skechers retail stores. A Fortune 500® company, Skechers manages its international business through a network of wholly-owned subsidiaries, joint venture partners, and distributors. For more information, please visit about.skechers.com and br.skechers.com and follow us on Facebook, Instagram, TikTok and YouTube.
Media Contact:
Jennifer Clay
SKECHERS U.S.A., Inc.
[email protected]
(310) 937-1326
by Pei Pei Chu | Dec 4, 2025 | Press Release
LOS ANGELES–(BUSINESS WIRE)–
Skechers announced that the Company’s co-founder and president, Michael Greenberg, has been inducted into the Footwear News 2025 Hall of Fame. Honoring his indelible imprint on the footwear industry, the accolade recognizes Greenberg’s many achievements, including his global retail vision which now encompasses 5,300 Skechers stores—key to the brand’s position as the world’s third-largest footwear company with annual revenues fast approaching $10 billion.
Skechers co-founder and president Michael Greenberg receives Hall of Fame honor from AGT host and comedian Howie Mandel at the 2025 Footwear News Achievement Awards (FNAAs) held Wednesday, December 3, in New York City. Greenberg was recognized for his impact on the industry, philanthropic commitments and his business prowess, including growing Skechers into the world’s third-largest footwear company, approaching $10 billion in annual revenues. Photo credit: Courtesy of Footwear News (FN)
“Michael not only co-founded a wildly successful company together with his father, Robert, but did so with a philanthropic spirit from the very beginning that has benefited so many lives both within and beyond the industry,” said Michael Atmore, Editor-in-Chief of WWD and Footwear News and Chief Brand Officer of Fairchild Media. “His talents are vast, and his thoughtfulness is legendary.”
“It’s an incredible honor to receive the Hall of Fame award, and to have had Skechers acknowledged by Footwear News as Company of the Year three times in our history. I’m sharing this with our many leaders and team members around the world who have helped realize our ambitious vision for Skechers, and who pour their hearts and souls into delivering a comfort lifestyle and performance brand that’s recognized and sought after globally,” said Michael Greenberg. “Over the years, we’ve channeled our ideas, passion, and determination to not just become the company that we are today, but to create a global brand that makes comfort, style, innovation and quality attainable for people from all walks of life.”
As the visionary behind the Company’s worldwide retail expansion, growth initiatives, and philanthropic efforts, Greenberg has played a central role in the brand’s architecture. Together with CEO Robert Greenberg and COO David Weinberg, he led Skechers’ efforts to take the Company public in 1999 and achieved $1 billion in annual sales in 2005—a milestone that grew to $9 billion by year-end 2024—and earlier this year, took the Company private.
Alongside the Skechers executive team, Greenberg built The Comfort Technology Company® by showcasing its product in global galleries—personally launching its first Southern California store in 1994 and expanding his retail vision to encompass dynamic locations across six continents. This year, Greenberg launched a new era with Skechers’ World of Sports stores: immersive destinations that present the Company’s advanced performance collections in experiential settings with product specialists on hand to educate consumers. The stores encompass the latest technologies in running, basketball, soccer, golf, and pickleball—innovations that have made Skechers a serious contender in professional sports.
Beyond his business ventures, Greenberg is a dedicated philanthropist and humanitarian who has uplifted communities in need across a wide range of causes for decades—establishing the Skechers Foundation which has contributed donations and supplies to families in the wake of major disasters, from Hurricane Katrina to the more recent Maui and Southern California fires. Greenberg played a vital role in developing the BOBS® from Skechers® philanthropic brand, through which Skechers has given new shoes to 16 million children in need worldwide and raised and donated $14 million to save and support 2.3 million shelter animals.
Among Greenberg’s most personal philanthropic pursuits is his founding of the Skechers Pier to Pier Friendship Walk—an annual event that has grown into California’s largest for children with special needs and education, and has raised more than $31 million since its start in 2009. The Walk’s funds have supported next year’s world-class Friendship Campus: Greenberg Family/Skechers Center in Redondo Beach, a world-class destination that will be the first of its kind to provide vocational training and job placement for young adults with special needs, free of charge locally and across the United States. The Walk has also helped public school education foundations reduce class sizes; update labs, libraries and facilities; and protect teachers’ jobs—and has provided more than $2.3 million in scholarships through Skechers Foundation’s national college program.
America’s Got Talent comedian and Skechers ambassador Howie Mandel presented the honor to Greenberg last night at Cipriani in New York. The FNAAs celebrated the footwear industry’s hit makers, style stars, best brand stories, ardent philanthropists, emerging talents and industry veterans.
Greenberg previously received Footwear News’ Person of the Year award in 2000 and 2023; his father Robert Greenberg also received the organization’s Lifetime Achievement Award in 2015. Skechers has won Footwear News’ Company of the Year awards in 1998, 2014 and 2022 and the Icon for Social Impact Award in 2024.
About Skechers U.S.A., Inc.
Skechers, The Comfort Technology Company® based in Southern California, designs, develops and markets a diverse range of lifestyle and performance footwear, apparel and accessories for men, women and children. The Company’s collections are available in approximately 180 countries and territories through department and specialty stores, and direct to consumers through skechers.com and approximately 5,300 Skechers retail stores. A Fortune 500® company, Skechers manages its international business through a network of wholly-owned subsidiaries, joint venture partners, and distributors. For more information, please visit dev-skx.pantheonsite.io/ and follow us on Facebook, Instagram and TikTok.
Media Contact:
Jennifer Clay
SKECHERS U.S.A., Inc.
[email protected]
(310) 937-1326
Source: Skechers U.S.A., Inc.
by Pei Pei Chu | Dec 4, 2025 | Press Release
LOS ANGELES–(BUSINESS WIRE)–
Skechers embraces the dominant game of superstar baller Joel Embiid with the new SKX JE1—the brand’s first signature basketball shoe. The style is inspired by the 2023 MVP’s non-traditional path to the top of the NBA and designed for his trademark finesse fused with aggressive play.
Philadelphia 76ers superstar Joel Embiid debuts his first signature basketball shoe with Skechers, the SKX JE1.
“I’ve been working with Skechers on fine-tuning every detail of the SKX JE1 and I’m excited to share it with the world,” said Joel Embiid. “Skechers strives for excellence in performance and comfort, so I couldn’t ask for a better partner in creating this signature shoe.”
“We’ve worked side-by-side with Joel building to this moment of his first signature shoe with Skechers—the SKX JE1,” said Ben Stewart, vice president, Skechers Technical Performance Division. “The focus throughout the process was innovation in comfort and support to meet the demanding needs of Joel’s game. The SKX JE1 is not only the best shoe for Joel, it will help elevate any player’s game.”
Designed to give elite athletes a competitive edge, the SKX JE1 executes in every way. It offers responsive 5GEN® cushioning, a Move Foam™ insole, and an internal nylon shank for comfort and stability on that crucial “first step” when changing direction on the court. The plush collar and exaggerated heel design highlights the lock needed for explosive and efficient movement.
The Goodyear® rubber outsole features an abstract multi-directional traction pattern to deliver clingy grip, enabling you to compete with confidence. This pattern extends to the lightweight breathable mesh upper with a unique protective and supportive 3D-printed silicon lockdown cage. The design represents the harmony in the chaos that Embiid has found through his career, and the storytelling converges with the heel points representing his three keys of life—heritage, sports and family.
Joel Embiid is a Cameroonian-American basketball superstar, NBA Most Valuable Player, two-time scoring champion, and Olympic gold medalist whose mix of power, finesse, and personality has redefined what it means to be the modern big man. Born in Yaoundé, Cameroon, Embiid didn’t pick up a basketball until his teens, yet quickly rose to become the number 3 pick in the 2014 NBA Draft. As the face of the Philadelphia 76ers for more than a decade, his dominance on the court and charisma off have made him one of the most magnetic figures in global sports.
Embiid’s impact extends far beyond basketball. He founded Miniature Géant—a production company dedicated to telling authentic stories about sports and Africa. Through his philanthropic initiative IMOA, he also champions grassroots organizations in Philadelphia focused on youth development, education, and violence prevention. A father of two, Embiid brings the same humor, heart and authenticity to everything he does.
Joel Embiid is part of an elite Skechers Basketball roster that includes NBA stars Julius Randle, OG Anunoby, Norman Powell, Isaiah Hartenstein, Terance Mann, Jabari Walker, and Josh Green, as well as Rickea Jackson, Kiki Iriafen, plus 2025 WNBA Champion Jackie Young.
Beyond basketball, Skechers also offers performance footwear for elite and casual athletes in running, soccer, golf, pickleball/padel and cricket.
The new SKX JE1 and more Skechers Basketball styles are available at Skechers websites, select Skechers stores including the brand’s world of sports locations, as well as specialty retailers around the world. Fans can get behind-the-scenes access to Skechers Basketball product launches and more by following @skechersbasketball on Instagram and TikTok.
About SKECHERS U.S.A., Inc.
Skechers, The Comfort Technology Company® based in Southern California, designs, develops and markets a diverse range of lifestyle and performance footwear, apparel and accessories for men, women and children. The Company’s collections are available in 180 countries and territories through department and specialty stores, and direct to consumers through skechers.com and approximately 5,300 Skechers retail stores. A Fortune 500® company, Skechers manages its international business through a network of wholly-owned subsidiaries, joint venture partners, and distributors. For more information, please visit dev-skx.pantheonsite.io/ and follow us on Facebook, Instagram and TikTok.
About The Goodyear Tire & Rubber Company
Goodyear is one of the world’s largest tire companies. It employs about 68,000 people and manufactures its products in 53 facilities in 20 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate.
Media Contact:
Jennifer Clay
SKECHERS U.S.A., Inc.
[email protected]
Source: SKECHERS U.S.A., Inc.
