SKECHERS USA, Inc. to Report Second Quarter Financial Results on Wednesday, July 28, 2010

SKECHERS USA, Inc. to Report Second Quarter Financial Results on Wednesday, July 28, 2010

Jul 21, 2010 • 4:00 pm EDT

MANHATTAN BEACH, Calif.–(BUSINESS WIRE)– SKECHERS USA, Inc. (NYSE: SKX), a global leader in lifestyle footwear, announced today that the Company’s conference call to review its fiscal 2010 second quarter financial results will be broadcast live over the internet on Wednesday, July 28, 2010 at 1:30 pm Pacific Time/4:30 pm Eastern Time. Participating on the call will be David Weinberg, Chief Operating Officer and Chief Financial Officer.

The call will be broadcast live over the Internet and can be accessed on the Investor Relations section of the Company’s website at www.skx.com. The call will be archived for two weeks. For those unable to participate during the live broadcast, a replay will be available beginning July 28, 2010 at 7:30 p.m. ET, through August 11, 2010 at 12:00 a.m. ET. To access the replay, dial 877-870-5176 (U.S.), and use passcode: 4328803.

About SKECHERS USA, Inc.

SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and markets a diverse range of footwear for men, women and children under the SKECHERS name, as well as under several uniquely branded names. SKECHERS footwear is available in the United States via department and specialty stores, Company-owned SKECHERS retail stores and its e-commerce website, as well as in over 100 countries and territories through the Company’s global network of distributors and subsidiaries in Canada, Brazil, Chile, and across Europe, as well as through joint ventures in Asia. For more information, please visit http://www.skechers.com.

SKECHERS USA, Inc. to Report Second Quarter Financial Results on Wednesday, July 28, 2010

SKECHERS Expands in Ireland with Retail Licensing Deal

Jun 10, 2010 • 9:05 am EDT

MANHATTAN BEACH, Calif.–(BUSINESS WIRE)– SKECHERS USA, Inc. (NYSE: SKX), a global leader in the lifestyle footwear industry, today announced that it has signed a retail licensing agreement with footwear retailer Shuz 4 U Ltd. to open and operate SKECHERS-branded retail stores throughout Ireland.

Under the agreement, Shuz 4 U will open its first two SKECHERS-branded retail stores in Dublin and Cork City by the end of 2010. Like the SKECHERS company-owned retail stores, the new stores in Ireland will carry a broad selection of SKECHERS product for men, women and kids. Plans call for additional stores to roll out across Ireland over the next five years.

“Our ten branded SKECHERS stores in the United Kingdom give us a highly effective means to reach consumers,” began Michael Greenberg, president of SKECHERS. “This licensing partnership with Shuz 4 U allows us to leverage strong European SKECHERS brand recognition into an expansion of our retail foothold and build on the strong wholesale business we currently have in Ireland and the UK.”

“With great style, variety and pricing, SKECHERS truly is an ideal brand for Ireland,” said Paul Gallagher, managing director of Shuz 4 U. “We look forward to offering current and future SKECHERS fans the opportunity to discover this product within a destination shopping experience.”

Shuz 4 U Ltd. was established through a partnership between managing director Paul Gallagher and executive director Sunil Shah. The founders share over 50 combined years of experience in wholesale, distribution and retail of trend-driven clothing and footwear lines throughout Ireland.

“Sunil and Paul have an intuitive understanding of the SKECHERS consumer and a deep knowledge of the Irish market,” added Marvin Bernstein, managing partner for SKECHERS, S.a.r.l. “We believe this partnership in Ireland will be the first of many retail licensing opportunities around the globe.”

Currently, there are more than 380 SKECHERS company owned, franchised or licensed stores in some of the most attractive locations in 41 countries across 6 continents.

ABOUT SHUZ 4 U Ltd.

Managing director Paul Gallagher has worked with Ecco footwear and Pepe Jeans and launched his own brand, GASOLINE, in 1989. He was named runner up for Best Independent Young Fashion Retailer-UK/Ireland in 2005. Additionally, executive director Sunil Shah is CEO of Pepe Jeans Ireland and Country Manager for Tommy Hilfiger. Shah operates seven Pepe Jeans and 16 Tommy Hilfiger retail stores in Ireland.

ABOUT SKECHERS USA, Inc.

SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and markets a diverse range of footwear for men, women and children under the SKECHERS name, as well as under several uniquely branded names. SKECHERS footwear is available in the United States via department and specialty stores, Company-owned SKECHERS retail stores and its e-commerce website, as well as in over 100 countries and territories through the Company’s global network of distributors and subsidiaries in Canada, Brazil, Chile, and across Europe, as well as through joint ventures in Asia. For more information, please visit www.skechers.com.

This announcement may contain forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, without limitation, any statement that may predict, forecast, indicate or simply state future results, performance or achievements, and can be identified by the use of forward looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international, national and local general economic, political and market conditions including the global economic slowdown and the ongoing financial crisis and market instability; entry into the highly competitive performance footwear market; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers, decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in SKECHERS’ Form 10-K for the year ended December 31, 2009 and SKECHERS’ Form 10-Q for the quarter ended March 31, 2010. The risks included here are not exhaustive. SKECHERS and Shuz 4 U Ltd. operate in a very competitive and rapidly changing environment. New risks emerge from time to time and the companies cannot predict all such risk factors, nor can the companies assess the impact of all such risk factors on their respective businesses or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.

SKECHERS USA, Inc. to Report Second Quarter Financial Results on Wednesday, July 28, 2010

Sneak Preview DVDs of New Animated Kids’ Television Series Zevo-3 to Be Distributed in SKECHERS Shoe Boxes

Jun 8, 2010 • 1:36 pm EDT

Footwear Company To Support SKECHERS Entertainment TV Debut with Giveaways in One Million Kids Shoe Boxes

MANHATTAN BEACH, Calif.–(BUSINESS WIRE)– SKECHERS USA, Inc. (NYSE:SKX), a global leader in lifestyle footwear, today announced that it is supporting SKECHERS Entertainment’s new animated kids’ television series Zevo-3 with a promotional sneak peek DVD insert in one million shoe boxes for back-to-school. The powerful push will set the stage for Zevo-3’s series premiere on Nicktoons this fall.

“We will leverage the marketing and promotional power of the SKECHERS brand at retail to raise the visibility of Zevo-3 in a truly impactful way,” said Kristen Van Cott, Vice President of Creative Development for SKECHERS Entertainment. “This promotion will generate brand awareness among the exact audience we need to reach. We are confident this will result in enhanced viewership once the series takes to the airwaves.”

What originated as a comic book promotion has evolved into a dynamic new comedy-action/adventure 2D animated series with 3D CGI effects. Zevo-3 (26 x 22) combines teen angst with superhero adventures and a healthy dose of humor to create a fresh entertainment property for kids.

In a city divided between old and new, between order and chaos, between truth and lies, Zevo-3’s young teen heroes suddenly are given powers they never asked for and are caught up in a conflict that started decades earlier. With their DNA changed in an instant by the Zevo compound, Jason (Z-Strap), Ellie (Elastika) and Matt (Kewl Breeze) discover that their superhero status has its ups and downs. What teenager wouldn’t want to have cool super powers? But with those powers come some very grown-up responsibilities, like battling the evil villain Stankfoot, whose army of genetically altered freaks and monsters threatens their city, their lives, and their world. Being a teenager just got a lot more complicated.

Marketing support for Zevo-3 also includes the pre-premiere launch of a Zevo-3 website, www.zevo-3.com. The interactive web site will include the Zevo-3 trailer, play games and information about the cast of characters.

Zevo-3 is a SKECHERS Entertainment production in association with Moonscoop. Kristen Van Cott and Elizabeth Daro are co-executive producers. The show is based on characters created by John Masse.

SKECHERS Entertainment: Established in 2009, Skechers Entertainment creates and markets quality programming for children of all ages across a wide range of platforms including television and DVD. Currently producing the animated television series Zevo-3, which will premiere this Fall in the U.S. on Nicktoons, Skechers Entertainment has a development docket including additional animated series as well as Direct-To-Video movies.

Based in Manhattan Beach, California, SKECHERS USA, Inc. designs, develops and markets a diverse range of footwear for men, women and children under the SKECHERS name, as well as under several uniquely branded names. SKECHERS footwear is available in the United States via department and specialty stores, Company-owned SKECHERS retail stores and its e-commerce website, as well as in over 100 countries and territories through the Company’s global network of distributors and subsidiaries in Canada, Brazil, Chile, and across Europe, as well as through joint ventures in Asia. Please visit www.skechers.com.

Moonscoop Group: A leading worldwide production, distribution, brand management and entertainment company, Moonscoop focuses on producing original projects and building brands with international appeal and longevity. It is the world’s most prolific animation producer, producing many hours of original programming from its offices in the US and France. The company consists of some of the finest animation producers worldwide, complimented by a digital media arm which is heavily invested in launching new youth-oriented distribution channels on new media platforms such as IPTV, Mobile and Video On Demand (VOD). Moonscoop also features award-winning TV Distribution and Consumer Products divisions which help to bring the best-loved animated creations to global television and retail markets. For more information, visit www.moonscoop.com.

About Nicktoons

Nicktoons is the fastest growing kids’ network* and offers programming such as Fantastic Four: The World’s Greatest Heroes, Iron Man: Armored Adventures, Wolverine and The X-Men and Speed Racer: The Next Generation, as well as a roster of hits that have defined kids’ and animation lovers’ TV, including Avatar: The Last Airbender, Invader Zim, Danny Phantom, SpongeBob SquarePants, The Fairly OddParents and The Adventures of Jimmy Neutron, Boy Genius. Nicktoons currently reaches 57 million homes via cable, digital cable and satellite, and can be seen on Cablevision, Charter Communications, Comcast Cable, Cox Communications, DirecTV, DISH Network and Time Warner Cable. Nicktoons and all related titles and logos are property of Viacom, Inc. For more information, visit http://www.nickpress.com. *Nicktoons is the number-one fastest growing kids network with Kids 2-11 and Boys 2-11 in 2009 (Source: Nielsen Media Research, 12/29/08-12/27/09 vs. 12/31/07-12/28/08. Live + 7 Day AA%.)

This announcement may contain forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, without limitation, any statement that may predict, forecast, indicate or simply state future results, performance or achievements, and can be identified by the use of forward looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international, national and local general economic, political and market conditions including the global economic slowdown and the ongoing financial crisis and market instability; entry into the highly competitive performance footwear market; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers, decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in Skechers’ Form 10-K for the year ended December 31, 2009. The risks included here are not exhaustive. Skechers operates in a very competitive and rapidly changing environment. New risks emerge from time to time and Skechers cannot predict all such risk factors, nor can Skechers assess the impact of all such risk factors on the business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.

SKECHERS USA, Inc. to Report Second Quarter Financial Results on Wednesday, July 28, 2010

Judge Marilyn Milian of The People’s Court Joins Skechers “Nothing Compares to Family” Advertising Campaign

Jun 3, 2010 • 9:05 am EDT

MANHATTAN BEACH, Calif.–(BUSINESS WIRE)– SKECHERS USA (NYSE:SKX), a global leader in the lifestyle footwear industry, today announced that Judge Marilyn Milian of the popular television courtroom reality series, The People’s Court, will be the next celebrity to join its charity-related “Nothing Compares to Family” advertising campaign.

Judge Milian will appear in the SKECHERS campaign with her husband, John, and their daughters Cristi, 13; Alex, 12; and Sofi, 8. Milian partnered with SKECHERS to raise awareness for Camp Fiesta, Inc.–a summer camp for cancer patients of the Children’s Cancer Caring Center in Florida.

“Judge Milian will be a fantastic addition to the SKECHERS ‘Nothing Compares to Family’ campaign,” began Michael Greenberg, president of SKECHERS. “As a family brand, this campaign is essential to SKECHERS and allows us to work with a variety of celebrities while supporting, and more importantly promoting, a wide range of deserving charities.”

“I love that SKECHERS has built this campaign around the importance of family,” said Milian. “We talk often about the value of charity in our house, so I love that through SKECHERS our family can raise awareness together for Camp Fiesta, an organization near and dear to my heart.”

Milian, a graduate of Georgetown Law, began her career as an Assistant State Attorney for the Dade County State Attorney’s Office. With a decade of experience, she was appointed to become a Miami County Court Judge in the Domestic Violence Court, Criminal and Civil divisions. In 1999, Florida Governor Jeb Bush appointed Milian as a Miami Circuit Court Judge, where she served in the Criminal Division. Leveraging all of her experience as both attorney and jurist, Milian became the first Latina judge of The People’s Court in 2001. She is currently in her 10th season on the popular show.

The SKECHERS “Nothing Compares to Family” campaign began in 2008, and it has starred some of today’s popular celebrity families while benefiting children’s charities with ads breaking in weekly magazines and other fashion and lifestyle glossies. Judge Milian joins a roster of celebrities that has included Tori Spelling, Brandy, Jack Coleman, Trista and Ryan Sutter, Holly Robinson Peete, Niki Taylor, Cesar Milan and most recently Brooke Burke.

ABOUT SKECHERS USA, Inc.

SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and markets a diverse range of footwear for men, women and children under the SKECHERS name, as well as under several uniquely branded names. SKECHERS footwear is available in the United States via department and specialty stores, Company-owned SKECHERS retail stores and its e-commerce website, as well as in over 100 countries and territories through the Company’s global network of distributors and subsidiaries in Canada, Brazil, Chile, and across Europe, as well as through joint ventures in Asia. For more information, please visit www.skechers.com.

This announcement may contain forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, without limitation, any statement that may predict, forecast, indicate or simply state future results, performance or achievements, and can be identified by the use of forward-looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international, national and local general economic, political and market conditions including the global economic slowdown and the ongoing financial crisis and market instability; entry into the highly competitive performance footwear market; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers, decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in the Company’s Form 10-K for the year ended December 31, 2009 and the Company’s Form 10-Q for the quarter ended March 31, 2010. The risks included here are not exhaustive. The Company operates in a very competitive and rapidly changing environment. New risks emerge from time to time and the Company cannot predict all such risk factors, nor can the Company assess the impact of all such risk factors on the business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6314236&lang=en.

SKECHERS USA, Inc. to Report Second Quarter Financial Results on Wednesday, July 28, 2010

SKECHERS to Attend Piper Jaffray Consumer Conference on Tuesday, June 8

Jun 1, 2010 • 2:00 pm EDT

LOS ANGELES–(BUSINESS WIRE)– SKECHERS USA, Inc. (NYSE:SKX) today announced that David Weinberg, the Company’s Chief Operating Officer and Chief Financial Officer, will be presenting at the Piper Jaffray Consumer Conference to be held in New York at the Westin New York at Times Square on June 8 – June 9, 2010.

SKECHERS’ investor presentation is scheduled for Tuesday, June 8, at 2:30 p.m. EDT.

SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and markets a diverse range of footwear for men, women and children under the SKECHERS name, as well as under several uniquely branded names. SKECHERS footwear is available in the United States via department and specialty stores, Company-owned SKECHERS retail stores and its e-commerce website, as well as in over 100 countries and territories through the Company’s global network of distributors and subsidiaries in Canada, Brazil, Chile, and across Europe, as well as through joint ventures in Asia. For more information, please visit www.skechers.com.

SKECHERS USA, Inc. to Report Second Quarter Financial Results on Wednesday, July 28, 2010

SKECHERS Launching Branded Line of Backpacks and Bags

May 18, 2010 • 9:05 am EDT

MANHATTAN BEACH, Calif.–(BUSINESS WIRE)– SKECHERS USA, Inc. (NYSE:SKX), a global leader in the lifestyle footwear industry, today announced that it has signed a licensing agreement with Global Design Concepts to design, produce and distribute SKECHERS-branded backpacks, messenger and tote bags for men, women and kids.

Ready for Fall 2010 delivery, this new SKECHERS Bags line will include a wide range of products constructed with quality, durable materials branded with SKECHERS’ iconic logo. From small, trend-driven bags to larger, more functional backpacks, laptop and messenger bags, the collection will meet the needs of a wide demographic.

“It’s our goal to continue leveraging the branding power of SKECHERS to reach our consumers across an increasingly diverse assortment of product categories,” stated Michael Greenberg, president of SKECHERS. “Global Design Concepts is an expert manufacturer and distributor in the bags category, and we’re excited that this partnership provides women, men, and kids with new, exciting ways to accessorize their SKECHERS footwear purchases.”

“We’ve wanted to partner with SKECHERS because the brand has a remarkably strong extensive reach,” said Dan Sabbah, president and CEO of Global Design Concepts. “SKECHERS is a perfect match for our quality product, and we feel consumers who love SKECHERS footwear will be very excited about the new line of branded bags launching soon.”

SKECHERS Bags will be available in department, specialty, sporting goods, and general athletic footwear stores throughout the United States and Canada.

“Global Design Concepts caught our eye with their exciting design flair,” explained Paul Flett, senior vice president of licensing at SKECHERS. “Combine that with a passion for innovation and great grasp of our brand DNA, and it’s clear why they represent a welcome addition to our growing portfolio of high quality licensees.”

In addition to Global Design Concepts, SKECHERS has partnered with licensees to produce a wide range of products including children’s apparel, sunglasses, legwear, medical scrubs, and leather accessories. The Company is currently negotiating with additional licensees both domestic and abroad and continues to seek out partnerships and opportunities that will bring the SKECHERS brand to new product segments around the globe.

About Global Design Concepts, Inc.

Global Design Concepts, Inc. was founded in 1999 with the goal of becoming the accessory manufacturer of choice for the industry. This objective was quickly achieved through innovative design, quality product and strong retail relationships all supporting meaningful brands. Global Design Concepts brings to the table what it does best, providing innovative trend-right products at market sensitive prices. Over 200 employees in four countries produce seasonal trend-driven product lines that include backpacks, bags, luggage, lunch bags, small leather goods, diaper bags and more for retail partners worldwide. For more information, visit www.gdcny.com.

ABOUT SKECHERS USA, Inc.

SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and markets a diverse range of footwear for men, women and children under the SKECHERS name, as well as under several uniquely branded names. SKECHERS footwear is available in the United States via department and specialty stores, Company-owned SKECHERS retail stores and its e-commerce website, as well as in over 100 countries and territories through the Company’s global network of distributors and subsidiaries in Canada, Brazil, Chile, and across Europe, as well as through joint ventures in Asia. For more information, please visit www.skechers.com.

This announcement may contain forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, without limitation, any statement that may predict, forecast, indicate or simply state future results, performance or achievements, and can be identified by the use of forward looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international, national and local general economic, political and market conditions including the global economic slowdown and the ongoing financial crisis and market instability; entry into the highly competitive performance footwear market; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers, decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in the Company’s Form 10-K for the year ended December 31, 2009 and the Company’s Form 10-Q for the quarter ended March 31, 2010. The risks included here are not exhaustive. The Company operates in a very competitive and rapidly changing environment. New risks emerge from time to time and the Company cannot predict all such risk factors, nor can the Company assess the impact of all such risk factors on the business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.